What generally describes the aim of including legal advice helplines in policies?

Including legal advice helplines in insurance policies primarily serves to add value through non-insurance services. This value-added service enhances the overall customer experience by providing insured individuals with access to legal expertise at no additional cost. The presence of a legal advice helpline allows policyholders to seek guidance on legal matters related to their insured interests, promoting better decision-making and potentially preventing issues before they escalate into claims.

While enhancing financial protective measures, providing risk management guidance, and reducing claims frequency are important aspects of insurance, they do not directly relate to the primary aim of offering a legal advice helpline. The focus of such helplines is on providing immediate advice and assistance, which can support policyholders in navigating legal issues without directly influencing the financial or risk management aspects of their insurance coverage.